Tag - digital marketing

How to Target Female Customers in Your Business

How to Target Female Customers in Your Business

So you want to target a female audience with your products? It isn’t an easy task because you get to createhigh-end quality strategies and also learn how to target female customers in your business niche or industry. No doubt, women can invest thousands of dollars in particular apparel. Men are the primary breadwinners ofthe house, but advertisements and other things easily attract women.  They are making household and other important decisions.  They are saving money in the bank accounts for [...]

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10 Problems Facing Ecommerce Business in Nigeria

As digital technology and ecommerce platforms continue to grow rapidly in many countries of the word, here are major challenges or problems facing e-commerce business in Nigeria. A lot of people argue that e-commerce platforms, for example, Jumia and Konga have succeeded and made a lot of money. But despite the popularity of these ecommerce websites, things are not actually working that well with online shopping businesses in Nigeria.  According to TechInAfrica, below is the list of problems facing e-commerce business in [...]

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7 Key Factors That Make an Exceptional Advertising Piece (Ad)

This article emphasis on the key factors that make an exceptional advertising piece. By using beautiful displays of artistic expression and by making the ads memorable and actionable. As the business owner or developer, having the freedom to create an advertising piece just the way that you want is a good idea. However, the winning trick is about finding a way to connect with the right Advertising Agency that can dilute what was originally conceived, analyze what the today’s customers want, [...]

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Digital Marketing Agency in Lagos Nigeria

10 Growth Hacking Strategies That Get Your Business on Top of the Industry

This growth hacking strategies that get your business on top of the industry emphasis why entrepreneurs, marketers and startup founders must think differently if their businesses are to succeed. The types of marketing strategies used to get customer attention may have changed through the years; however, the goal of marketing has not. What has changed is how we go about doing marketing. Marketing is still about finding the best way to get customers interested in buying or testing your minimum viable [...]

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